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Become a Shareholder

Farmlands shareholders save time, reduce costs, and get the support they need — with tools, pricing, and advice built for the way rural New Zealand works.

Apply now About Farmlands

Real value. Every day.

What being a shareholder adds up to.

$ 1,000+

Average annual Card Partner savings

7,000+

Card Partner locations nationwide

80,000+

Shareholders across the motu that are behind your buying power

$ 46.7m

Returned annually to shareholders through Card Partner rebates

Why join Farmlands?

Not just another account. A smarter way to run your farm, business or lifestyle block. Farmlands brings the power of New Zealand’s largest rural buying network together in one place — helping you save more, reduce admin and get ahead. No juggling multiple loyalty cards, accounts or suppliers. Just one account, one card and one trusted rural partner across the farm and beyond.

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Stay in control

One account, one IRD-approved monthly statement and connected tools like FarmlandsPRO that give you better visibility, less admin and more time for what matters.

Learn about FarmlandsPRO
Save more

Shareholder pricing, rebates and everyday savings at Farmlands and 7,000+ Card Partner locations nationwide — with shareholders saving an average of over $1,000 a year.

Learn about Farmlands Card
Trusted advice

Practical support and expert advice from people who understand New Zealand farming, growing and rural life — focused on helping you get the best results.

Find the knowledge and advice you need

What becoming a shareholder means

Co-ownership in a rural co-op

A one-off $500 shareholding makes you a part-owner of the co-op. Unlike investing in the share market, Farmlands is built to return value back to rural New Zealand — supporting the collective strength of farmers, growers and rural communities for the long term. Shares are redeemable if you choose to leave and comply with the society's share surrender rules.

Rules of the Society
Buying power that works harder

Backed by 80,000 shareholders Farmlands negotiates competitive pricing on your behalf — helping you save more on everyday spending.

A voice in the co-operative

Have a say in the future direction of Farmlands.

Two men smiling and walking on grass near a building, wearing casual outdoor clothing and boots, with two others partially visible in the foreground.

Tools built for the way you work

Four connected tools that make your Farmlands account work harder.

Farmlands Card

Access discounts and rebates at 7,000+ Card Partner locations. Add Cards for family, farm or business.

One Account

One monthly statement with visibility across purchases, accounts and spending — IRD-approved and ready for your accounting software.

FarmlandsPRO

FarmlandsPRO: For farm or business. Order, track and manage rural supplies, Farmlands Cards and accounts in one connected platform.
MyFarmlands

MyFarmlands: For everyday rural living. Manage your Farmlands Cards and Account, savings and shareholder benefits online, anytime.
Upfront and ongoing costs

Know before you apply

Becoming a shareholder means buying 500 shares at $1 each — making you a part-owner of the co-op. That’s not a fee, it’s an investment.

  • Shareholding (one-off) - $500 -pay in full or across four instalments
  • Annual Account Fee - $72 + GST per Card, per year
  • Additional Cardholders - Prorated portion of the Annual Account Fee.

Your shares are redeemable if you leave the co-op and meet the share surrender rules.

Once a share surrender application is accepted, it can take up to five years for your share capital to be returned, in line with co-operative rules — helping Farmlands continue investing in competitive pricing and long-term support for rural New Zealand.

There is a credit-limit on the Card and you will be required to pay off your Account in full each month.

Terms and Conditions
Become a Shareholder: Two people stand in a grassy field with cows, discussing and pointing at notes, while another person approaches from the foreground.
Shareholder benefits: Two people carrying animal feed bags in a Farmlands store with shelves of more feed.

What you need ready

Before you start your Farmlands shareholder application, you’ll need to get a few things ready first. It takes about 30 minutes — not a two-minute job, but a one-time process that unlocks lasting value.

To meet Anti-Money Laundering (AML) laws, we need to verify a few key things like your photo ID and proof of address, so we can confirm who we're working with and where funds are coming from. It also means you'll be part of something bigger: a co-op that backs rural New Zealand.

  • Photo ID (Current New Zealand Driver’s Licence or Passport)
  • Proof of address (utility provider, bank or government department)
  • Financial information
  • Relevant contact details for applicants, Directors, shareholders (over 25% holding) and Card-holders on the application.
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How to join

Applying for a Personal Account? We'll be in touch to request three months of bank statements to meet Credit Contracts and Consumer Finance Act requirements.

Apply now
Apply online

Takes about 30 minutes. The form autosaves so you can come back to it if needed.

Have your photo ID, proof of address, financial information, and relevant contact details ready.

We review your application

Our onboarding team will work through your application. We'll get in touch if we need anything from you, including bank statements for CCCFA requirements.

We'll help you get set up

If approved, your Cards arrive and your shareholder benefits start immediately.

Common questions

Quick answers to the questions we hear most.

Ready to join 80,000 farmers and growers?

Rural never rests — and neither does the co-op. Apply today and put your membership to work.

Apply nowFind your local store